What is the best way to think of software development? Is it science? Is it art? Is it
craft?
There are plenty of analogies that one can use to explain the process of building software. The
one we chose is that of watch making. The watch has two components: visual appeal that attracts
watch lovers and internal mechanisms that make the watch accurate, reliable and
resilient.
We are the equivalent of watch makers: We are software
craftsmen.
We believe that on the outside, software must be appealing to the user, focusing on the user
experience, utilizing deployment, design models, approaches, techniques, creativity and art to
attract and retain that user while providing precise value. On the inside, software must be
designed, architected and implemented to be secure, scaleable, reliable and resilient— just like
the movements in a watch.
Dynamic conditions are our chance to thrive. Growth comes from seizing opportunities, whenever
they come. When the choice is between responding to change or following a plan, we’ll prioritize
change and explore the new avenues it offers.
Honesty and integrity are an important part of our ethic and our process. Organizations trust us
to develop the kind of enterprise-level applications that support their entire value chains and
mission critical functions. That’s a level of trust we take pride in reciprocating. We believe
in the value trust brings to the collaboration.
Our strong, effective teams are made up of the best individuals dedicated to delivery
excellence, communication clarity, and on-time product deliv
Startups – Prepare for success. Identify your initiative and understand the scope of your
organizational goals so you can better assess and communicate risk. Establish goals, objectives,
and operating procedures designed to support your strategic vision. You know where it starts and
ends
— let’s create a plan for the space between.